Tuesday, 22 December 2009

Personal Project Introduction...

This is the brief I've decided to work on as my personal project. Since I found out we were going to get to choose our own brief I already had in mind that I wanted to work on something to do with persuading young people to vote in the up coming elections. Then this came a long and bamb I'm away, don't even have to write the brief myself!

A bit about us
􀂃 Stonewall is the leading national charity campaigning for equality for lesbian, gay and
bisexual people across Britain. We were founded in 1989 and have offices in England,
Scotland and Wales.
􀂃 Our parliamentary and lobbying work is still important but our activities have grown
considerably in recent years. We run a high-profile campaign to tackle homophobia and
homophobic bullying in schools, Education for All, and run a successful youth volunteer
􀂃 Members of our major employment programme, Diversity Champions, include American
Express, the BBC, government departments, the British Film Institute, Coca-Cola and the
Army. We produce groundbreaking research into issues like women’s health, homophobic
hate crime and discrimination in sport.
􀂃 Visit www.stonewall.org.uk for more info.

What we’re looking for
The next General Election must be held no later than Thursday 3 June 2010. Stonewall wants
to produce an eye-catching design to be featured in postcards and viral messaging to
encourage people to register and use their vote.
We’re looking for an innovative and dynamic design. This competition offers
upcoming graphic design students a chance to showcase their skills and have their
work reach a large audience.
As a registered charity, Stonewall is politically neutral and works with the all the major political
parties and so the design must not be biased towards one party in particular.
The design will be seen by Stonewall’s thousands of supporters and key contacts and turned
into a viral campaign which will be used to reach the large numbers of people who are keen
to be kept updated on Stonewall’s work across the country.

What’s in it for you?
The winner of the competition will receive £250 worth of vouchers for Magma Books
(www.magmabooks.com) as well as seeing their design showcased to thousands of people
across Britain in association with a leading charity.
And credit where credit’s due… The winning designer’s name and college or university will
appear on the design.

The task
We’d like you to design a standard A6 postcard (105mm x 148mm) to encourage people to
vote in the upcoming elections. The postcard should appeal to a wide range of people,
including young people and professionals.
It is essential that the design is politically neutral. We will not consider any entries
that explicitly or impliedly favour one party over another.
Once created, we’ll incorporate the Stonewall logo (above) into your design. If you would like
to include the logo yourself, contact Camara Chambers (camara.chambers@stonewall.org.uk)
to request a high resolution version of the logo. Please note that apart from the colour the
logo should not be altered or modified in any way.

How To Enter
The competition is open to current students studying Graphic Design or a similar course in
England, Scotland and Wales.
Designs should be submitted as high-resolution, print ready artwork and in JPEG or PDF form.
One of the most important conditions of the competition is that the entries must be entirely
the work of each entrant. No stock images, clip art or any other ‘borrowed’ items may be
included, with the exception that commercially available fonts may be used.
Entries should be sent by email to camara.chambers@stonewall.org.uk with the subject line
“Stonewall Design Competition”. Please include details of your name, address, phone number
and the college or university you are currently studying at.
All entries must be received by 5pm on Monday 11 January 2010. Late entries will not
be accepted.
The designs will be considered by a panel of judges and the winner will be announced on
Friday 22 January 2010.
If you have any questions, please contact Camara Chambers by phone (0207 593 1861) or
email (camara.chambers@stonewall.org.uk).
We look forward to receiving your designs!

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