Friday, 3 September 2010

New Opportunities

The month of August has also been very exciting in other ways for me, as lots of new opportunities have arisen.

Firstly, I had an interview for a Graduate scheme I applied for to win a free post grad course in Creative Business Management and a 6 month paid placement, which I recently found out I'd won.  After swearing I would not go back in to education even if someone paid me, 2 months later and I will be enrolling on a seven week post grad course at UCLAN (on my birthday, no less).  However, 7 weeks is not long, and they are paying me, so it was too good of an opportunity to turn down!  Then in October I will start a new 6 month paid placement as Graphics and Marketing assistant at a textile company called Panaz.  I am really excited about the possibilities and experience I will gain from this, and hope it will lead onto bigger and better things.  The only downside is the area, an old textile mill near Burnley - but I will be living in a gorgeous house with some new people and hopefully lots of new things to explore!

Secondly, I was approached by the agency Let Loose Design and asked to go for an interview there, so I am now officially on the books as a freelancer.  Quite how I will juggle these two things, I'm not sure yet, but for the time being things are pretty busy!

So, having recently gained a car, a new house, a job and a freelance roll, and about to turn 23, I feel like a real grown up now!  Eek! I have to pay council tax!

Cheethem Bell JWT

During the DNA event at the end of term, I had a number of interviews and portfolio crits which lead to me meeting Dom Rodwell, Digital Creative Director of JWT Manchester.  After getting back in touch with him, I organised to go there for a month placement so that is where I have spent the wet and rainy August!

Working on digital campaigns for BMI Baby, The Cornerhouse and Whitbread Pub Chain, I had my first real experience of working within social media and website design.  I learned a lot while I was there, made some good friends and connections and added to the growing list of agencies I've worked in.

This is Man... This is Woman

Hello blog, It's been a while!

There's a lot to catch up on, so watch this space, but for starters, here's a few things I've been meaning to share for a while!

This is the Man, This is the Woman is a campaign for French connection that I spotted in the window of the Manchester store a few months ago and fell in love with.  A little late, so i'm sure many have seen it too, but just incase you haven't then here it is!

The campaign plays on the stereotypes of men and women, inspired by classic cinema and was also backed up by a facebook and twitter campaigns with challenges for men and short films.

I love the whole style and attitude of this campaign, the copywriting is absolutely spot on, witty but sophisticated sarcasm and clever cultural undertones.  It reminds me of Ed Ruscha, one of my favourite artists.  This is what I call fashion advertising with substance!